When branding it is important that your styling is true to your brand persona. Styling should not overshadow your image or brand. Simply put, what’s fashionable or popular may not work for you. Follow the trend but remember you are selling your brand to the world, not the clothes. Some additional things to remember:
- Clothing, make-up, and hairstyling should compliment you effortlessly. It should elevate your look without creating a false appearance.
- If the styling overshadows your look it can show inconsistency in your brand. The imagery you create is what a business is expecting. If you cannot keep up a particular appearance you should not be creating it when branding.
Premier partners with every client to make sure that their styling will achieve their visibility goals. The photo of jewelry maker Sandra Davis shows creative styling that fits her personality as an eclectic jewelry designer.